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The AFL spotlight on international football opportunities

Posted by Vietnam Swans on February 12, 2008

The AFL spotlight of Saturday’s AFL match in Dubai between Collingwood and Adelaide has lots of people talking.

  • AFL Supremo, Andrew Demetriou said, ”. He went on: “South Africa certainly is a priority and so is Japan - with our Toyota partnership - and Los Angeles has appeal as part of our Australia Day celebrations over there. And we certainly plan to continue to rebuild our relationship with Ireland”.
  • AFL Chief Broadcasting and Commercial Officer Gillon McLachlan said .
  • David Matthews, the AFL’s General Manager for National and International Development says .
  • Kevin Sheedy has been appointed to help drive the game internationally. According to World Footy News, he has argued that .
  • In today’s Herald Sun, Sheedy also talks about the and needs to start thinking about what the competition should look like in 2050.
  • Austrade’s Chief Economist, Tim Harcourt says, ““.

All this talk is a far cry from the lead up to last year’s Asian Championships when the AFL Footy Record refused to make reference to the Champs because, unfortunately, “it kind of goes outside the scope of what we do“. The Swans’ President wrote to the Footy Record at the time to express his disappointment and to detail some ideas about the broader opportunities of using Australia’s signature sport to promote not just footy, but events and organisations with a link to Australia (see ).

If you’ve ever checked World Footy News’ , you will see just how many volunteer footy clubs already exist around the world. There’s a lot of energy out there. 

One Response to “The AFL spotlight on international football opportunities”

  1. Stray said

    Yet again, the Vietnam Swans lead the way in international footy!

    I hope that’s not outside of our scope.

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